2024 SEASON OPENER

A tradition worth celebrating. The all-new 2024 Season Opener Staff Bag and Accessories draw inspiration from the traditions, history, and moments that make golf's most anticipated event so meaningful. The iridescent signature color ways are combined with a design that will instantly transport you to the rolling green terrain in Augusta. On the inside, peaches can be found throughout the entire collection’s interior lining. Similar to the traditions of the venue, this bag was created with every tradition in mind.

DESIGN INSPIRATIONS

For the 88th time, this installment of the Season Opener will bring all golf fans together to bask in these traditions and witness greatness in Augusta. A shout out to the famous three-hole stretch of 11, 12, and 13 is sure to catch your attention on the handle as well as the Azaleas that have become synonymous with the course design that are featured on the bag.

THE PEACH STATE

While the outside of the bag is steeped in traditions of the Season Opener, the inside offers a sweeter detail for golf fans. The inner linings of the bag, as well as the headcovers, feature countless peaches as a nod to Georgia, which plays host to the tournament every year.